Social media has become a powerful growth channel for Canadian brands. That said, not every brand understands the complex inner workings of social media and how to cultivate a loyal, engaged following. That’s where social media agencies come into play. Choosing an agency partner isn’t easy. You need someone who understands your brand, is deeply engaged in social trends, and, above all, can create visually stunning campaigns.
Social media isn’t one-size-fits-all, either. There are many social platforms and many types of social media marketing. Social media specialties can range from full-funnel paid social strategies to influencer marketing and community management. The best social media agencies (including the ones on the list below!) combine creativity, data, and platform expertise to deliver real business results.
These are our picks for the best social media agencies in Canada, recognized for their strategic thinking, creative execution, and strong track records across a variety of industries.
1. REBL House (by NP Digital)
REBL House stands out as a next-generation social media agency built for performance, culture, and scale. REBL blends creative social storytelling with enterprise-level paid media expertise. What makes REBL House particularly compelling is its ability to connect brand-led social content with tangible business outcomes.
Since joining forces with NP Digital (a digital agency powerhouse, in its own right) REBL has expanded its expertise to include broader SEO, paid media, media buying and digital marketing services. This partnership is a win-win for clients, effectively putting the might of 2 agencies at your disposal.
REBL is best known for its creative campaigns that are designed to perform across organic, paid social, and influencer channels. And now, with NP Digital’s influence, global SEO, paid media, CRO, and performance marketing infrastructure are also at your fingertips.
Key strengths:
- Full-funnel social strategy (organic + paid)
- Influencer marketing and creator partnerships
- Performance-driven creative backed by advanced analytics
- Ideal for mid-market and enterprise brands
- Two-for-one with NP Digital partnership
Best for: Mid-size to enterprise brands looking for a high-impact creative that directly supports growth, lead generation, and revenue on social channels.
2. The Influence Agency
The Influence Agency is one of Canada’s most well-known social and influencer marketing firms. With offices in Toronto and Vancouver, the agency has built a reputation for executing influencer-led campaigns that feel authentic, creative, and on-brand.
Beyond influencer marketing, The Influence Agency also offers social media management, paid social advertising, and content production. Their work spans fashion, lifestyle, tech, hospitality, and consumer brands, making them a strong partner for visually driven campaigns.
Key strengths:
- Influencer marketing strategy and execution
- Social media content creation and management
- Paid social amplification
- Strong creator and influencer network
Best for: Brands looking to leverage influencers and creators to drive awareness, engagement, and social proof.
3. We Are Social
We Are Social is a globally recognized social-first agency with a strong Canadian presence. Known for its cultural insights and research-driven approach, the agency helps brands stay relevant by understanding how people actually behave on social platforms.
Rather than treating social media as just another marketing channel, We Are Social focuses on community, culture, and conversation. Their campaigns often integrate organic social, creative storytelling, and cultural relevance, making them particularly effective for large brands navigating complex audiences.
Key strengths:
- Social-first brand strategy
- Deep cultural and audience insights
- Global campaign experience
- Strong creative and community focus
Best for: Enterprise brands and global organizations that need culturally relevant, insight-led social strategies.
4. Social Media 55
Social Media 55 is a Montreal-based agency offering practical, results-oriented social media services for small to mid-sized businesses across Canada. Their approach is hands-on, with services covering everything from content creation and posting to paid ads and account management.
The agency works across major platforms including Instagram, Facebook, TikTok, LinkedIn, and X, helping businesses build consistent online visibility without the complexity of large-agency overhead.
Key strengths:
- Social media management and scheduling
- Paid social advertising
- Content creation and branding
- Affordable, scalable packages
Best for: Small and mid-sized businesses seeking reliable social media execution and day-to-day management.
5. inBeat
inBeat specializes in performance-driven influencer marketing, with a strong emphasis on micro-influencers and measurable ROI. Rather than focusing on celebrity creators, inBeat helps brands partner with niche influencers who drive higher engagement and conversion rates.
The agency combines influencer discovery, outreach, and campaign management with paid social amplification, making it a strong choice for brands that want influencer content to perform beyond awareness.
Key strengths:
- Micro-influencer marketing
- Data-driven creator selection
- Paid social amplification
- Strong focus on ROI and performance
Best for: Brands looking to scale influencer marketing with a performance and conversion mindset.
Choosing the Best Social Media Agency in Canada
Selecting a social media agency is less about finding the biggest name and more about finding the best strategic fit. The most effective agency partners go beyond posting content, running ads, or even creating incredible creative. They understand how social media connects to your broader marketing ecosystem, business goals, and customer journey.
When evaluating social media agencies, here are a few critical factors you should think about:
- Strategic depth: The best agencies lead with strategy, not tactics. They understand audience behaviour, platform dynamics, and how social supports brand, demand, and revenue goals.
- Balance of creativity and performance: Social media requires strong creative storytelling, but it also needs data, testing, and optimization to drive measurable results.
- Platform and funnel expertise: From organic content and community building to paid social and influencer amplification, agencies should understand how social works across the full funnel.
- Measurement and integration: Clear KPIs, transparent reporting, and integration with channels like SEO, CRO, and paid media are essential for long-term success.
Final Thoughts
While each agency on this list excels in specific areas, whether influencer marketing, community-led campaigns, or small business execution, REBL House stands out as our pick for the best all-around social media agency in Canada.
What sets REBL House apart is its ability to combine culturally relevant, high-performing social creative with enterprise-level SEO and digital marketing capabilities through their partnership with NP Digital. This collaboration allows brands to benefit from best-in-class creative and social strategy while tapping into advanced analytics, conversion optimization, and cross-channel insights that many standalone social agencies cannot offer.
For brands looking to scale, this means social media is not treated in isolation. Instead, it becomes a powerful growth engine connected to SEO, paid media, CRO, and broader digital strategy. This approach ensures that creative impact translates into real business outcomes.
